Partner with Body of Work.
Audience, formats and rates for hair, scalp and body brands who want to reach readers across the US who buy for the whole household.
Who reads us
Formats & rates
Sponsored feature
A long-form feature produced by our desk, with a step-by-step box showing how your founder uses the product. Labelled as sponsored at the top of the page and sent to Wash Day.
$1,950Homepage spotlight
An editorial feature on the homepage, chosen by our editors for work we think readers should see. It is never conditional on buying anything and cannot be bought.
FreeNewsletter placement
A dedicated module in Wash Day, sent Sunday mornings to 8,100 subscribers with a 45 percent average open rate.
$400Instagram collaboration
A co-authored post and story set on @bodyofworkmag, video tutorials included, filmed by our team at the sink, tagged as a paid partnership.
$820Sponsored how-to guide
A numbered how-to guide built around your routine, tested by an editor before it runs, labelled as sponsored and kept on the site.
$2,550
All sponsored work is clearly labelled. Independent editorial coverage, the homepage spotlight included, is free, never conditional on buying anything, and cannot be bought. Every sponsored how-to is tested by an editor before it runs. Rates are net, in US dollars, and materials are due 14 days before publication.
Reserve placements for the winter issue.
Ellen Sloane, our partnerships editor, replies within two business days with availability, a tailored proposal and results from comparable campaigns.








